The founders of Leadstar media launched the first products in 2009 and in 2012 Leadstar Media was founded. With a background within poker and a growing interest in sports betting they saw a need of creating sports betting media products with the main focus on products helping users who want to find a sportsbook.
In late 2016, the founders went "all in," and in the spring of 2017, the first Leadstar joined the team. Since then, the Leadstar Media team has grown, and several products have become the leaders in helping users to find a sportsbook or online casino in respective markets. The most important part of our company is the Leadstars. That’s why we strive every day to foster a learning and challenging workplace where, together, we aim to become the leading sports betting affiliate by developing great Leadstars who create great products.